Makeup

What makeup to wear for a job interview

22.02

What makeup to wear for a job interview

During a job interview, your appearance can be almost as importance as your professional experiences. To avoid any 'faux pas', opt for a discreet and natural look. Are you ready to get the job of...

17.02

Busy mornings: three beauty tips for businesswomen

From the moment you wake up, do you immediately feel time pressure? Having thrown on your work outfit, quickly breeze through your beauty routine using some key products, designed to wake up your...

Busy mornings: three beauty tips for businesswomen
Valentine's Day: 3 must-have beauty products

12.02

Valentine's Day: 3 must-have beauty products

On Valentine's Day, whether you are planning to play the femme fatale, or stay more discreet, there are certain makeup and skincare products that are essential, just follow our guide!

06.01

The history of lipstick, from 1914 to today

"Makeup is a spectacular mask whose only aim is love" stated Helena Rubinstein. Since the start of the First World War, this has been true for lipstick. An excellent tool for seduction, it invites...

The history of lipstick, from 1914 to today
My beauty bag for the holiday season

21.12

My beauty bag for the holiday season

Celebrate the party season with a special makeup look! Emphasize your eyes and lips, and enhance your complexion for the end-of year holidays. Here are the must-have makeup products for your beauty...

Shopping: what mascara to offer loved-ones for Christmas

11.12

Shopping: what mascara to offer loved-ones for Christmas

Jewels in themselves, the Helena Rubinstein mascaras are enclosed in luxurious tubes flecked with gold. Each is composed of its own unique formula, and makes the perfect present for the holiday...

02.12

Lash Queen Perfect Blacks, the new must-have mascara for your lashes

"Give women incomparable power" was the motto of Helena Rubinstein, and it still is for the brand. For the queen of the eyes, only science counted: science which magnified beauty. Now, in 2015,...

Lash Queen Perfect Blacks, the new must-have mascara for your lashes

25.11

The best beauty looks this season, spotted on Instagram

The most popular social network of the moment, a browse through Instagram is a must during Fashion Week. Now, you can follow the catwalks in detail and find inspirations for your everyday look....

The best beauty looks this season, spotted on Instagram
Eye makeup: how to apply eye shadow

04.11

Eye makeup: how to apply eye shadow

Your best friend when it comes to creating feminine and glamorous looks, eye shadow brings brightness to your beauty. Stéphanie Peirello-Hervé, makeup artist for Helena Rubinstein, takes us through...