Eyes

Shopping: what mascara to offer loved-ones for Christmas

11.12

Shopping: what mascara to offer loved-ones for Christmas

Jewels in themselves, the Helena Rubinstein mascaras are enclosed in luxurious tubes flecked with gold. Each is composed of its own unique formula, and makes the perfect present for the holiday...

04.11

Eye makeup: how to apply eye shadow

Your best friend when it comes to creating feminine and glamorous looks, eye shadow brings brightness to your beauty. Stéphanie Peirello-Hervé, makeup artist for Helena Rubinstein, takes us through...

Eye makeup: how to apply eye shadow
Ask the expert: how to best use mascara

26.10

Ask the expert: how to best use mascara

How should mascara be applied to the lashes? How long should it be kept? Is an eyelash curler really necessary? Stéphanie Peirello-Hervé, makeup artist at Helena Rubinstein, lets us in on what you...

19.10

My beauty kit to fight dark under-eye circles

The eye contour should be looked after with care. It's the first place to show signs of tiredness and aging. Not had enough sleep? Here's what you need to fight dark circles...

My beauty kit to fight dark under-eye circles
Get Twiggy-style lashes

30.09

Get Twiggy-style lashes

A fashion and beauty icon, Twiggy is the most famous model from the Swinging Sixties. During an era when trends favored curves and long locks, her androgynous silhouette and XXL eyes were a...

Makeup: five trends for fall/winter 2015

21.09

Makeup: five trends for fall/winter 2015

Trends for this fall/winter 2015 are giving us the urge to be a little different! Post-vacation, why not change your beauty routine for on-point appeal and perfect makeup. Let's have a look at the...

24.07

World cultures: mascara

From America and Asia to Europe, makeup traditions - especially when it comes to the eyes - differ in each continent. Let's have a look at the variety of makeup customs from around the globe.

World cultures: mascara

01.07

A flawless beauty look for your wedding day

On your wedding day, focus on the essentials for a sublime beauty look: a radiant complexion, striking eyes and the perfect pout. Here's what should be on your makeup list for your special day...

A flawless beauty look for your wedding day
Caring for your eye contours: three beauty tips

29.06

Caring for your eye contours: three beauty tips

Signs of aging are more apparent around the contours of the eyes. This zone, where the skin is particularly delicate, requires maximum attention. Find out what techniques, as well as makeup and...