Stop the signs of aging

30.01

Stop the signs of aging

Contrary to what many believe, signs of aging are not only a question of age. Some scientists maintain that these signs are 80% related to exterior factors. Find out how to slow down the effects of...

28.01

Collagen: focus on an essential protein

From 2001 onwards, the Helena Rubinstein Laboratories decided to focus more closely on one of their main targets, an indispensable element for beautiful skin: collagen. Collagen is responsible for...

Collagen: focus on an essential protein
An olfactory trip to Grasse

26.01

An olfactory trip to Grasse

Throughout her life, Madame enjoyed spending time visiting, buying and renovating houses that she would end up barely spending any time in. This was the case for her "Maison Blanche" (White House)...

23.01

Everything changed when she met Titus

In 1906, Helena Rubinstein thought only about the success of her brand. However, meeting Edward William Titus would change her life forever. This charismatic man, so well-educated in art,...

Everything changed when she met Titus
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Get a radiant complexion!

21.01

Get a radiant complexion!

In winter, your summer tan is nothing more than a fading memory... Nevertheless, you still want to have a healthy-looking complexion, even in January. Our expert makeup artist from Helena...

Maxcara vs Mascara

19.01

Maxcara vs Mascara

In 2014, a new makeup trend appeared on our radar: "max"cara! What is maxcara? It's the technique of applying multiple coats of mascara to your lashes for high intensity volume. We're going to take...

15.01

Prodigious Women: Angélique Eriksen

The founder and director of the events agency and production company Egg, Angélique Eriksen is one of our Prodigious Women. Originally from Norway, the entrepreneur is passionate about life and...

Prodigious Women: Angélique Eriksen

12.01

Prodigy Night: inspired by the Nobel Prize

In 2009 the Nobel Prize for Physiology highlighted the scientific territory of telomeres and inspired the development of Prodigy Night, which acts as a prevention against cells' "senescence" (or...

Prodigy Night: inspired by the Nobel Prize
Beauty: your New Year's resolutions

09.01

Beauty: your New Year's resolutions

New year, new resolutions! For 2015, make a promise to look divine every day with a custom beauty routine.

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